Healthcare and medicines: prescription drug terms

Google provides translated versions of the Advertising Policies Help Center, though they're not meant to change the content of the policies. The English version is the official language used to enforce Google Ads policies. To view this article in a different language, use the language dropdown at the bottom of the page.

The Google Ads policy on healthcare will change in October 2014. The policy is changing to allow the following in limited cases and where permitted by local law: use of prescription drug terms in ad text, landing pages, or keywords for public health and safety awareness campaigns from governmental or well-established non-profit health advocacy organizations. After the new policy goes into effect, the policy description will be updated to reflect this change.
(Posted October 2014)

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