About Rufus
Rufus is an AI-powered shopping experience that lets you ask all kinds of shopping questions in the Amazon Shopping app and on Amazon.com.
To get started with Rufus:
- Go to www.amazon.com and on the top left side of the navigation bar you’ll find the Rufus button.
- Select the Rufus button, and a chat window will appear on the bottom left corner of the page.
- With the Rufus chat window open, you can ask a question or choose one of the suggested questions.
- When you’re done, you can click the X button to close the chat window or the minimize button to drop it down the lower left-hand corner of the page.
Can I still use search as I always have?
Yes. You can still search by typing a product name or keywords in the search bar. Rufus and search work together to answer shopping questions and find relevant products.
How can I provide feedback?
Rufus is an AI-powered shopping experience and may not always get things right. Let us know how it's doing by giving a thumbs up or thumbs down.
What data is collected, and how is it used?
We collect and use personal information in accordance with our Privacy Notice.
Learn more about how to get started with Rufus .
