CampaignLifecycleGoalError
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Enum describing possible campaign lifecycle goal errors.
Enums |
UNSPECIFIED
|
Enum unspecified. |
UNKNOWN
|
The received error code is not known in this version. |
CAMPAIGN_MISSING
|
Campaign is not specified. |
INVALID_CAMPAIGN
|
Cannot find the specified campaign. |
CUSTOMER_ACQUISITION_INVALID_OPTIMIZATION_MODE
|
Optimization mode is unspecified or invalid. |
INCOMPATIBLE_BIDDING_STRATEGY
|
The configured lifecycle goal setting is not compatible with the bidding strategy the campaign is using. Specifically, BID_HIGHER_FOR_NEW_CUSTOMER requires conversion-value based bidding strategy type such as MAXIMIZE_CONVERSION_VALUE. |
MISSING_PURCHASE_GOAL
|
Lifecycle goals require the campaign to optimize towards purchase conversion goal. |
CUSTOMER_ACQUISITION_INVALID_HIGH_LIFETIME_VALUE
|
CampaignLifecycleGoal.customer_acquisition_goal_settings.value_settings.high_lifetime_value is invalid or not allowed, such as when the specified value is smaller than 0.01, when the optimization mode is not BID_HIGHER_FOR_NEW_CUSTOMER, or when CampaignLifecycleGoal.customer_acquisition_goal_settings.value_settings.high_lifetime_value is specified smaller than/without CampaignLifecycleGoal.customer_acquisition_goal_settings.value_settings.value. |
CUSTOMER_ACQUISITION_UNSUPPORTED_CAMPAIGN_TYPE
|
Customer acquisition goal is not supported on this campaign type. |
CUSTOMER_ACQUISITION_INVALID_VALUE
|
CampaignLifecycleGoal.customer_acquisition_goal_settings.value_settings.value is invalid or not allowed, such as when the specified value is smaller than 0.01, or when the optimization mode is not BID_HIGHER_FOR_NEW_CUSTOMER. |
CUSTOMER_ACQUISITION_VALUE_MISSING
|
To use BID_HIGHER_FOR_NEW_CUSTOMER mode, either CampaignLifecycleGoal.customer_acquisition_goal_settings.value_settings.value or CustomerLifecycleGoal.customer_acquisition_goal_value_settings.value must have been specified. If a manager account is managing your account's conversion tracking, then only the CustomerLifecycleGoal of that manager account is used. |
CUSTOMER_ACQUISITION_MISSING_EXISTING_CUSTOMER_DEFINITION
|
In order for a campaign to adopt the customer acquisition goal, CustomerLifecycleGoal.lifecycle_goal_customer_definition_settings.existing_user_lists must include active and accessible userlist with more than 1000 members in the Search/Youtube network. If a manager account is managing your account's conversion tracking, then only the CustomerLifecycleGoal of that manager account is used. Also make sure that the manager account shares audience segments with sub-accounts with continuous audience sharing. |
CUSTOMER_ACQUISITION_MISSING_HIGH_VALUE_CUSTOMER_DEFINITION
|
In order for a campaign to adopt the customer acquisition goal with high lifetime value optimization, CustomerLifecycleGoal.lifecycle_goal_customer_definition_settings.high_lifetime_value_user_lists must include active and accessible userlist with more than 1000 members in the Search/Youtube network. If a manager account is managing your account's conversion tracking, then only the CustomerLifecycleGoal of that manager account is used. Also make sure that the manager account shares audience segments with sub-accounts using continuous audience sharing. |
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Last updated 2025-08-07 UTC.
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